Category Archives: MOTION ANIMATION



Motion animation in UI has become an extremely important part of the UI design experience across different applications. Web designer maestros with a bunch of creativity in their arsenal predict an animated future for user interface design. We all are aware of the fact that animation is a key component of mobile, web or software applications of today. One of the majestic contributions of animation in upcoming days will be the availability of tools that improve UI production workflow. Although animation in interaction design is not new, it has a supreme role in communicating UI behavior. Animation offers the colorful opportunity to make applications more enjoyable, interactive and pleasing to the eye.

Web designers should be equipped with the ability to illustrate stories with motion-based animation. According to Google’s material design guideline, “perceiving an object’s tangible form helps us

understand how to manipulate it. Observing an object’s motion tells us whether it is light or heavy, flexible or rigid, small or large”. Motion animation in UI deserves special importance while designing menu systems or on-screen visual components.

Will animation be the big UI trend in this year? The answer to this question will be a big, resounding “Yes” as Slavery Footprint, Apple’s Mac-Pro and Oakley’s MX Goggles are power packed with motion animation. Animated concepts are unquestionably one of the most useful tools during the design process which will help to communicate motion and interaction. As animation came to the forefront, web designers will have to substitute their static showcases with animated GIFs. The future is bright for web developers who can design and guide people with motion animation.

Today’s web designers are engaged in the execution of sophisticated UI animation techniques. Advancements in UI animation indicate that it will become future of the web and product design interactions. Although CSS animation rocketed into fame in 2009, it was not heavily dependent on UI design until 2014. Increased browser functionalities, as well as device performance, contributed immensely to the much-publicized emergence of motion animation in UI.

The introduction of motion into UI sets the stage ready for innovative experiments in design solutions. People using websites and apps are drawn to movement fuelled by motion animation in User Interface. Directional animation movements help the human mind easily to understand the origin of a new object. The purpose of animation should be clearly defined before being added to a product and it should be carefully designed. The basic principle of motion animation in UI is that it should perform in expected ways that makes the viewer to feel more lifelike. Increasing emphasis on motion animation can be attributed to the more paired back design of iOS design. Web designers implement motion animation with same integrity and enthusiasm they showed in implementing other aspects of UI design. Apps should look at going beyond conventional motion solutions that really captivates product users. Motion animation within a mobile app should convey a distinct character keeping clear consistency throughout.

Motion animation in UI will have to establish physical space of the app by the way objects coming on and off the screen. It serves as a valuable guide keeping the user well informed and preventing them from feeling lost. Motion gives new context to the content on screen by detailing the physical state of those assets and environment they reside. Responsive and intuitive motion reacts in a way that reassures the user rather than confuses them. Its reaction to User Interface would be complementary as well as comprehensible. Web design experts point out that motion animation in UI evokes a positive emotional response.

Apps have always been a UI playground for some time and it is always refreshing to see delightful animations in mobile apps. The App Store has tons of Dribble apps and they are absolutely fantastic. Every animation in Dribble Apps fits perfectly with other and it looks exactly like multiple libraries of animations festooned together. Lush, Clima, Storehouse, ReadMe, Unread, and Todo Movies are some of the classic applications that extensively utilize motion animation in UI in the best possible manner.

Animations in material design give users feedback on their actions and provide visual continuity when users interact with an app. Android 5.0 and above lets customization of Touch Feedback, Circular Reveal, Activity Transitions, Curved Motion and New State Changes. The popularity of motion animation in UI testifies the ever increasing importance of aesthetics for web design. Animation on UI can be more or less entertaining especially for users who have previous experience with non-animated user interface. Animation makes the users aware of system triggered changes on the user interface that may otherwise go unnoticed. Thus the greatest best thing about animation is that it can provide a sense of orientation by making screen sequence and hierarchy transparent.

Final Verdict:

The key to create an awesome animation is to convert real world movements into the digital world experience. Hence, animation helps you to create a memorable user interface.